How Scheduled Email Campaigns Work

How Scheduled Email Campaigns Work

Scheduled email campaigns are sent automatically when their scheduled time arrives.


What Happens at Send Time

When a scheduled campaign becomes due, the system:

  • Picks up scheduled campaigns that are ready to send (processed in small batches)
  • Marks them as sending to prevent duplicate processing
  • Starts delivery using the sender’s membership rules


Checks Before Sending

Before sending, the system confirms:

  • The sender has an active membership
  • The daily sending limit is not exceeded
  • The sender’s frequency rule allows sending right now

If any check fails, the scheduled campaign is cancelled.


Who Receives the Email

Recipients are selected from users who are:

  • Verified
  • Subscribed to emails
  • Not the sender

Optional targeting can also be applied:

  • Membership targeting
  • Country targeting

If no recipients match, the campaign completes without sending.


Credits and Sending Volume

Credits control how many recipients can be reached.

  • The system calculates the credit cost per recipient (based on targeting)
  • The campaign sends only to the number of recipients allowed by available credits
  • Any unused credits are returned to the sender


After Sending

Once delivery is complete:

  • The scheduled campaign is marked as sent
  • A record is added to the regular campaign history
  • The scheduled item is removed so it does not run again


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